Your Brand’s Body Language, Part Two

· | Architecture · Sustainability

This story is an interesting follow up to my post a couple weeks ago on bus benches being converted into temporary shelters for Vancouver’s homeless. I found another equally brilliant design solution aimed at taking spaces already used for advertising, in this case billboards, and adapting them subtly to provide shelter with some amenities and privacy for […]

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Out Of Ashes We Rise

| Architecture · Sustainability

I love hearing stories of how someone took a disaster and transformed it into a stunning example of beauty and wisdom.  Who doesn’t, right? We all go through tough times. Sometimes pretty disastrous times. But for an artist like architect Renee del Gaudio, the wildfire that burned her family’s four-and-a-half acre plot in Boulder inspired her […]

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Harley-Davidson’s First Electric Motorcycle Surprisingly Doesn’t Suck

· · · · | Branding · Creative Strategy · Sustainability

I swear, we were JUST talking yesterday about how cool and lightweight an  electric motorcycle would be to ride. And today we see this announcement that Harley-Davidson has just introduced their first.   According to Mark-Hans Richer, Harley’s top marketing guy, “Any business has always got to look ahead to see where customers are interested in […]

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· · · · · · | fashion · innovation · Sustainability

Happy birth to the earth! This year, our eyes are on innovators collaborating to bring immediate and tangible change to the ocean plastic pollution we humans have caused. Parley – for the oceans, Sea Shepherd Conservation Society, Pharrell Williams’ Bionic Yarn, and G-Star Raw are a few who’ve teamed up via The Vortex Project. Together they […]

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